Apple’s internal business conduct principles

Below : Apple Employee's Badge from 2004

 The points are :

Let go of the old, make the most of the future

Always tell the truth, we want to hear the bad news sooner than later

The highest level of integrity is expected, when in doubt, ask

Learn to be a good businessperson, not just a good salesperson

Everyone sweeps the floor

Be professional in your style, speech and follow-up

Listen to the customer, they almost always get it

Create win/win relationships with our partners

Look out for each other, sharing information is a good thing

Don’t take yourself too seriously

Have fun, otherwise it’s not worth it

 

On the authenticity, Chatgpt says :

Yes — these are widely known as Apple’s internal business conduct principles, often attributed to early cultural guidelines at Apple Inc..

They’re sometimes referred to informally as “Apple’s Business Conduct” or “Apple Core Values”, and they’ve circulated in various forms over the years (especially from the era influenced by Steve Jobs).

However, a couple of important clarifications:

They are not an official, formal policy document like a legal code of conduct.
Instead, they’re more of a cultural philosophy / internal guideline that has been shared in training materials and leadership talks.
Variations of this list exist — wording may differ slightly depending on the source.

In short:
✔️ Yes, they reflect Apple’s employee philosophy and culture
❗ But they’re not a single official published rulebook handed out verbatim to all employees today

- logi